Marketing Fundamentals
About Course
A complete, 2-month introduction to real, practical marketing, built for small businesses, NGOs, and individuals with limited budgets. From understanding your audience to running your first real campaign, no marketing background required.
Course Content
Weeks 1-2: Marketing Foundations
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What Is Marketing, Really?
00:00 -
Understanding Your Target Audience
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Your Brand: More Than Just a Logo
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The Marketing Mix: Product, Price, Place, Promotion
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Setting Realistic Marketing Goals